What is branding design?
Branding in graphic design is an art of creating a visual communication language for a business. A unique composition of graphic elements, such as: shapes, colours, typography or use of imagery is being created to portray your value proposition. Branding design is not just about a logo. It is so much more. It is about creating a consistent yet flexible visual system, which will be a cornerstone for all your internal and external communication.
Why do you need it?
Consistent and well designed branding, based on your marketing strategy, will be the best advocate of your product or service. Professionally designed brand image will help you tell your audience how great your product is. It will make them remember you in a way you wish and increase your business value. Branding will make your business unique and original, truly yours. You will differentiate yourself from your competitors and be more recognisable for your leads.
What I can do for you?
I can help you define where you are with your brand now. Even if you’re just starting, we can sit down together and discuss your initial assumptions. When we agree what your business objectives are, I will start to work on visual elements. The range of brand identity design is individual, it depends on your needs. I can cover everything from small projects to highly complex corporate identity systems. Regardless of project size, you will a receive the brand guidelines documentation and your brand graphical assets.